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Read More »New Age Rules to Online Hotel Sales
The hotel and hospitality market is warming up and the battle is shifting to the World Wide Web as customer are trend towards online means for travel inspiration and bookings. The internet offers bot…
Read More »Dealing with Miscreant OTAs
The fundamental purpose of a Rate Parity Agreement between an OTA and a Hotel is to secure overall integrity of rates across the internet. Thereby offering a fair chance to both parties to make a sal…
Read More »Top Hospitality Management Trends for 2015
The Indian populace has been evolving steadily and the pockets of disposable income have been shifting to accommodate leisure travel. The Millennials are dictating the spending habits in the market a…
Read More »Leveraging the Billboard Effect to Increase Hotel Direct Sales
What is the Billboard Effect?
Billboards, in out-of-home marketing, are aimed to capture the audience’s attention and enable quick dissipation of information so as to influence their future purchase b…
Read More »In Pursuit of an Effective Direct Revenue Strategy For Hotels
A recent survey released by the WIHP, a hotel marketing agency, compares the sources of direct hotel bookings from 2011 to 2014.
Here are some of the observations and their implications that we derive…
Read More »The Thinking Hotelier Survey – 2014
Here, at Djubo, we don’t believe in hearsay or guesswork. We believe in hard data. That is why we conducted “The Thinking Hotelier Survey – 2014” to understand the biggest problems faced by the manag…
Read More »Top 5 Hacks To Boost Room Sales For Small Hotels
Top 5 Hacks To Boost Room Sales For Small Hotels
Don’t expect technology to do wonders for you if your house (read hotel) is not in order from an operational perspective or if it is poorly reviewed on…
Read More »More Power In The Hands of Small Hotels – Emergence of Travel Meta Search Engines
So, recently I had to plan a trip to Bangalore. Being the end of the month, I was facing a bit of a cash crunch, which strengthened my resolve to make this trip as cost-effective as possible. With th…
Read More »Turning Around Your Tripadvisor Page
Lets face it..Tripadvisor is currently the world’s largest and most updated hotel directory..and if that doesn’t sound impressive, its available on demand right on your phone. There is no way yo…
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